Fake Architecture News?
A few weeks ago, I received a curious e-mail from someone representing “a digital marketing agency currently working with a leading architecture and design firm.” They wrote to inquire if I, as the proprietor of this architecture blog, would be interested in “featuring sponsored content” on behalf of their client. Here’s how it would work: a “tailored article” would be written by someone who would first familiarize themselves with my site “to get a feel for [the] tone, style, and the type of content” I usually post. I would be sent a draft of the article and could “review, edit and reject”...
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